Running a business requires the right accessories, and one vital thing to have is a stamp.
A quality stamp saves you from repeatedly writing your signature, business name, and address. While stamps are commonly used in legal business documents and receipts, you can use them effectively in packaging and marketing your business.
Read on to learn more about the use of stamps in business packaging.
Benefits of Using Stamps in Business Packaging
Stamps are small and cost-effective but can significantly boost your business awareness when used well. You only need to acquire them from a reputable company. Here are some benefits your business can enjoy from using quality kiasuprint.com stamps.
1. Time Savings
Imagine how much time you would spend signing or manually adding a thank you note on every packaging bag in your business! Time is vital in every industry, and you should take every step that aims to save your time.
A business stamp saves you the time you would have used to sign or brand every packaging box in your business. You can even stamp them in advance, reducing the inconvenience when serving your customers.
2. More Marketing
Marketing never stops in a business because you aim to make your business known to many people. A stamp is a great marketing tool that you can utilize to boost your brand visibility.
A packaging box or bag with your business name or address will quickly tell people about your business without you doing anything.
Everyone who comes into contact with the package or sees it will be reminded of your business, which is a great marketing strategy.
3. Cost Effective
Are you looking for a marketing method that doesn’t break your bank? If yes, using stamps in packaging can be a welcome idea! All you need to start is a good quality stamp, then the packaging boxes.
Your work is almost done when you stamp your packaging bags, as you will only need to refill the ink of your stamps.
4. Improves Professionalism
Stamps in packaging can help your business stand out in the overcrowded business space! A good signature or nice words on your customer’s bag shows how much you appreciate them and that you are professional!
Customers only trust and become loyal to companies that portray professionalism and try to sustain them. Besides, a good business stamp on the packaging box shows that your company is credible and doesn’t fear showing itself to the world.
5. Easy to Use
Lastly, rubber stamps are easy to use even with little experience. Once you’ve customized the design elements on the stamp, you will only place the stamp on your desired packaging material and convey the message you need to customers.
Creative Ways to Use Stamps in Packaging
Now that you know the benefits of business stamps, how do you add them to your packaging for your business advantage? Here are the top creative ways to consider and win the trust of your customers.
1. Choose the Packaging Materials to Stamp
What kind of packaging materials do you use? Nowadays, you can deliver your products in many ways, rather than the standard box of the bag. Understand the packaging materials you will use, mainly if you are doing this for marketing purposes. The common materials to which you can add your stamp:
- Shipping boxes
- Gift boxes
- Delivery crates if you deliver goods in bulk
- Small take-out bags
Add a stamp on all the delivery packages you use, big or small. Most stamps are versatile, meaning you can use them on various materials, like plastics, boxes, or even nylon bags. You only need to use a high-quality stamp and be creative in your design for the best results. Also, you should adopt the same stamping style to maintain the consistency of your brand.
2. Consider Different Colors
Once you’ve chosen the packaging materials to stamp, the next vital step is to select the design you will use. What color well portrays your brand? For the best results, mixing different colors representing your business is recommended. Using the same plain color on the packaging box can be tedious, but varying colors can be attractive. Mix-match your colors wisely and pick the best-colored ink pad for your business stamping.
3. Add Your Logo
There’s no limit to what your stamp can include; a logo can be a perfect addition. If you don’t have a business logo, create an appealing one and customize your stamps. An impressive business logo on your packaging materials will help market your brand and create proper awareness.
4. Add a Quote/Creative Words
No worries if you don’t want to add your logo to the packaging. You can pick a good quote or use nice words on the bags. For instance, a ‘thank you customer for trusting us’ statement on a packaging material will make your customers feel appreciated and loved, and they might return. However, avoid being wordy and create a simple, easy-to-understand quote or statement.
5. Use Graphics
If you feel words aren’t enough to portray your business in packaging, why not use imagery? Find a good plant, flower, or animal that perfectly represents your business. You can accompany the image with your signature or business logo.
6. Choose Covering Style
Would you like to stamp a part or the whole packaging material? This is a crucial decision to make based on your packaging intentions. If your sole purpose is to market your business, you may consider printing all the materials to increase its visibility. For the best result, the font and the stamping design should be creative to impress people.
7. Add the Right Information
The type of information you add to your stamp is critical, and you should be keen to avoid wasting your resources. Besides having a creative design that impresses your clients, you still need to ensure they get the correct information upon reading it. Essential details that packaging can portray include:
- Your business names
- Business address
- Shipping details
- Thank you, message,
- Returning address
The information details you add should also be significant to your business and customers.
Conclusion
Stamps are widely used to accomplish many business activities, and you can also use them in packaging. Whether your business is young or established, it’s never too late to start! You only need to get customized quality stamps from a reputable company and decide what you will stamp. The proper stamps will help show professionalism in your business and may also be helpful in marketing.